Abstract |
The report documents the consumer response to over 40 examples of environmentally-oriented goods and services promoting source reduction, recycling, natural resource conservation and protection, animal species preservation, etc. Consumer responses to environmentally-oriented products is especially important since a key to success in recycling is consumer demand for recycled materials in products and packaging. The report provides useful information to industry and others interested in stimulating demand for environmentally-oriented products (such as those using recycled and recyclable materials). |