Main Title |
Butterfly economics : a new general theory of social and economic behavior / |
Author |
Ormerod, Paul.
|
Publisher |
Pantheon Books, |
Year Published |
2000 |
OCLC Number |
46482692 |
ISBN |
0465053564; 9780465053568 |
Subjects |
Economic policy ;
Economics--Sociological aspects
|
Holdings |
Library |
Call Number |
Additional Info |
Location |
Last Modified |
Checkout Status |
EJBM |
HD87.O76 2000 |
|
Headquarters Library/Washington,DC |
12/29/2014 |
|
Collation |
xv, 217 pages : illustrations ; 21 cm |
Notes |
Includes bibliographical references (pages 201-203) and index. |
Contents Notes |
"Why did VHS, an inferior video recorder technology, succeed in the marketplace, driving the superior Betamax out of business? Why do big-budget, acclaimed movies sometimes flop at the box office, while low-budget, idiosyncratic films become huge hits? The answers to these questions, says Paul Ormerod, remind us that economics is a science based on the workings of human society, as unpredictable an entity as there is."--Jacket. "In this analysis of why human beings persist in engaging in behavior that defies time-honored economic theory, Ormerod also explains why governments and industries throughout the world must completely reconfigure their traditional methods of economic forecasting if they are to succeed and prosper in an increasingly complicated global marketplace."--Jacket. |
Place Published |
New York |
PUB Date Free Form |
©2000 |
BIB Level |
m |
Medium |
unmediated |
Content |
text |
Carrier |
volume |
Cataloging Source |
OCLC/T |
LCCN |
99029095 |
OCLC Time Stamp |
20141222151244 |
Language |
eng |
Origin |
OCLC |
Type |
CAT |
OCLC Rec Leader |
02510cam 2200397Ia 45020 |