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RECORD NUMBER: 224 OF 1882

Main Title Butterfly economics : a new general theory of social and economic behavior /
Author Ormerod, Paul.
Publisher Pantheon Books,
Year Published 2000
OCLC Number 46482692
ISBN 0465053564; 9780465053568
Subjects Economic policy ; Economics--Sociological aspects
Holdings
Library Call Number Additional Info Location Last
Modified
Checkout
Status
EJBM  HD87.O76 2000 Headquarters Library/Washington,DC 12/29/2014
Collation xv, 217 pages : illustrations ; 21 cm
Notes Includes bibliographical references (pages 201-203) and index.
Contents Notes "Why did VHS, an inferior video recorder technology, succeed in the marketplace, driving the superior Betamax out of business? Why do big-budget, acclaimed movies sometimes flop at the box office, while low-budget, idiosyncratic films become huge hits? The answers to these questions, says Paul Ormerod, remind us that economics is a science based on the workings of human society, as unpredictable an entity as there is."--Jacket. "In this analysis of why human beings persist in engaging in behavior that defies time-honored economic theory, Ormerod also explains why governments and industries throughout the world must completely reconfigure their traditional methods of economic forecasting if they are to succeed and prosper in an increasingly complicated global marketplace."--Jacket.
Place Published New York
PUB Date Free Form ©2000
BIB Level m
Medium unmediated
Content text
Carrier volume
Cataloging Source OCLC/T
LCCN 99029095
OCLC Time Stamp 20141222151244
Language eng
Origin OCLC
Type CAT
OCLC Rec Leader 02510cam 2200397Ia 45020