Main Title |
Influence : the psychology of persuasion / |
Author |
Cialdini, Robert B.,
|
Publisher |
Collins Business, |
Year Published |
2007 |
OCLC Number |
77527024 |
ISBN |
9780061241895; 006124189X |
Subjects |
Influence (Psychology) ;
Persuasion (Psychology) ;
Compliance ;
Psychologie sociale ;
Influence sociale ;
Aspects psychologiques ;
Négociation ;
Communication ;
Beeinflussung ;
Massenmedien ;
Persuasäao ;
Influãencias inter-pessoais ;
Cooperative Behavior ;
Persuasive Communication ;
Beeinflussung--(DE-588)4005203-5 ;
Massenmedien--(DE-588)4037877-9
|
Internet Access |
|
Holdings |
Library |
Call Number |
Additional Info |
Location |
Last Modified |
Checkout Status |
ELCM HR |
BF774.C533 2007 |
|
NVFEL Library/Ann Arbor, MI |
09/22/2014 |
|
Edition |
Rev. ed. ; 1st Collins business essentials ed. |
Collation |
xiv, 320 pages : illustrations, portraits ; 21 cm |
Notes |
Includes bibliographical references (pages 293-309) and index. |
Contents Notes |
Weapons of influence -- Reciprocation: The old give and take, and take -- Commitment and consistency: Hobgoblins of the mind -- Social proof: Truths are us -- Liking: The friendly thief -- Authority: Directed deference -- Scarcity: The rule of the few -- Instant influence: Primitive consent for an automatic age. Dr. Robert Cialdini explains the psychology of why people say "yes" -- and how to apply these understandings. You'll learn the six universal principles, how to use them to become a skilled persuader -- and how to defend yourself against them. |
Place Published |
New York |
Alternate Title |
Psychology of persuasion |
PUB Date Free Form |
c2007 |
BIB Level |
m |
Cataloging Source |
OCLC/T |
Merged OCLC records |
983817608; 985680997; 985765823; 987422191; 987635448; 988170326; 988557271; 988981108; 989268538; 989608295; 990032121; 1003697003; 1003818054; 1005747097; 1008850662; 1009107882; 1011777710; 1013491221; 1014005129; 1015233742; 1015706198; 1017607720; 1018075168 |
OCLC Time Stamp |
20140918123425 |
Language |
eng |
Origin |
OCLC |
Type |
CAT |
OCLC Rec Leader |
02836cam 2200637 a 45020 |