Record Display for the EPA National Library Catalog
RECORD NUMBER: 12 OF 17| Main Title | Serious play : how the world's best companies simulate to innovate / | |||||||||||
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| Author | Schrage, Michael. | |||||||||||
| Publisher | Harvard Business School Press, | |||||||||||
| Year Published | 2000 | |||||||||||
| OCLC Number | 41326483 | |||||||||||
| ISBN | 0875848141 (alk. paper); 9780875848143 (alk. paper) | |||||||||||
| Subjects | Technological innovations--Management--Simulation methods ; Organizational Innovation ; Leadership ; Technology--trends ; Creativeness ; Vernieuwing ; Management ; Simulatie ; Organisatieontwikkeling ; Innovations--Simulation, Mâethodes de ; Innovations | |||||||||||
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| Collation | xxiv, 244 p. ; 24 cm. | |||||||||||
| Notes | Includes bibliographical references (p. [215]-234) and index. |
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| Contents Notes | The new economics of innovation -- A spreadsheet way of knowledge -- Our models, ourselves -- Productive waste -- Preparing for surprise -- Perils of pathological prototyping -- S(t)imulating interventions -- Measuring prototyping paybacks -- Going meta: evolution as a business practice. "How the world's leading companies model, prototype, and simulate to innovate"--Jacket. |