Record Display for the EPA National Library Catalog
RECORD NUMBER: 47 OF 263Main Title | Doing business on the Internet : how the electronic highway is transforming American companies / | ||||||||||||
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Author | Cronin, Mary J. | ||||||||||||
Publisher | Van Nostrand Reinhold, | ||||||||||||
Year Published | 1994 | ||||||||||||
OCLC Number | 28928863 | ||||||||||||
ISBN | 0442017707; 9780442017705 | ||||||||||||
Subjects | Industrial management--United States--Computer network resources ; Internet--United States ; Information networks ; Communication, International ; Industrial management--Computer network resources ; Handelsgebruiken ; Ršeaux áa grande distance (informatique) | ||||||||||||
Internet Access |
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Collation | xi, 308 p. ; 23 cm. | ||||||||||||
Notes | Includes bibliographical references and index. |
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Contents Notes | The world of networked information -- A manager's guide to the Internet -- The desktop as global village -- Reach out and touch--everyone -- Transforming research and development -- Customer connections -- The entrepreneurial edge -- Putting the network to work -- Looking forward. Offers practical, real-life insights on: putting the Internet to work, new avenues of consumer support; product development, and marketing power; transforming research and development; entrepreneurial opportunities on the Internet; Internet access, business resources, and much more. |