Main Title |
Smart alliance : how a global corporation and environmental activists transformed a tarnished brand / |
Author |
Taylor, J. Gary.
|
Other Authors |
|
Publisher |
Yale University Press, |
Year Published |
2004 |
OCLC Number |
53001302 |
ISBN |
030010233X (alk. paper) |
Subjects |
Banana trade--Environmental aspects
|
Additional Subjects |
Chiquita Brands International ;
Rainforest Alliance
|
Holdings |
Library |
Call Number |
Additional Info |
Location |
Last Modified |
Checkout Status |
EJEM |
HD9259.B3C578 2004 |
|
OCSPP Chemical Library/Washington,DC |
10/15/2004 |
|
Collation |
xxi, 278 p. : ill. ; 22 cm. |
Notes |
Includes bibliographical references (p. 267-269) and index. |
Contents Notes |
Risk, transparency and trust -- Red, white and bruised -- Times change -- Why bananas and why Chiquita? -- Strange bedfellows -- Grass-roots snapshots -- Blue bananas -- Agricultural antagonists -- "Daylight come ..." -- The many faces of corporate responsibility -- Leveling the label field -- Unfinished business -- Appendixes: -- Fundamental conventions of the International Labour Organization -- Chemicals banned under the Better Banana Program -- Selected tables for Chiquita's 2001 Corporate Responsibility Report -- Sustainable Agriculture Network Members as of 2003. |