Main Title |
Green to gold : how smart companies use environmental strategy to innovate, create value, and build competitive advantage / |
Author |
Esty, Daniel C.
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Other Authors |
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Publisher |
Wiley, |
Year Published |
2009 |
OCLC Number |
233544890 |
ISBN |
9780470393741 (pbk.); 0470393742 |
Subjects |
Industrial management--Environmental aspects ;
Corporations--Environmental aspects ;
Business enterprises--Environmental aspects ;
Umweltbezogenes Management ;
Wettbewerbsvorteil
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Internet Access |
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Holdings |
Library |
Call Number |
Additional Info |
Location |
Last Modified |
Checkout Status |
EJAM |
HD30.255.E88 2009 |
|
Region 3 Library/Philadelphia, PA |
10/26/2010 |
EJBM |
HD30.255.E88 2009 |
|
Headquarters Library/Washington,DC |
02/16/2009 |
ELBM |
HD30.255.E88 2009 |
|
AWBERC Library/Cincinnati,OH |
10/26/2011 |
ERAM |
HD30.255 .E88 2009 |
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Region 9 Library/San Francisco,CA |
08/19/2009 |
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Edition |
Rev. & updated [ed.] |
Collation |
xxv, 380 p. : ill. ; 23 cm. |
Notes |
Includes bibliographical references (p. 323-352) and index. |
Contents Notes |
The environmental lens -- Preparing for a new world. Eco-advantage ; Natural drivers of the Green Wave ; Who's behind the Green Wave? -- Strategies for building eco-advantage. Managing the downside ; Building the upside -- What WaveRiders do. The eco-advantage market ; Eco-tracking ; Redesigning your world ; Inspiring an eco-advantaged culture -- Putting it all together. Why environmental initiatives fail ; Taking action ; Eco-advantage strategy -- Appendix I. Additional resources -- Appendix II. Methodological overview -- Appendix III. Frequently asked questions. |