| Main Title |
The tipping point : how little things can make a big difference / |
| Author |
Gladwell, Malcolm,
|
| Publisher |
Back Bay Books, an imprint of Little, Brown, and Company, |
| Year Published |
2002 |
| OCLC Number |
55586972 |
| ISBN |
0316346624; 9780316346627 |
| Subjects |
Social psychology ;
Contagion (Social psychology) ;
Causation ;
Context effects (Psychology) ;
Diffusion of innovations ;
Leadership ;
Marketing ;
Social groups ;
Social Behavior ;
Psychology, Social ;
Group Processes ;
7149 social processes: other ;
D eveloppement d'aptitudes ;
Trend ;
Ausbreitung ;
Sozialverhalten ;
Vernieuwing ;
Sociale processen ;
Developpement d'aptitudes ;
Causality
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| Internet Access |
|
| Local Library Info |
| Library |
Local Subject |
Local Note |
| EOA |
sustainability collection |
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|
| Holdings |
| Library |
Call Number |
Additional Info |
Location |
Last
Modified |
Checkout
Status |
| EOAM |
HM1033.G53 2002 |
sustainability collection |
Region 8 Technical Library/Denver,CO |
05/02/2003 |
|
| Edition |
First Back Bay paperback edition. |
| Collation |
xii, 301 pages : illustrations ; 21 cm |
| Notes |
Originally published: Boston : Little, Brown, 2000. "With a new afterword by the author"--Front cover. Includes bibliographical references and index. Later paperback editions which included a reader's guide and an excerpt from Blink : the Power of Thinking Without Thinking (published 2005) used same ISBN as 2002 edition. |
| Contents Notes |
"The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas." -- |
