Record Display for the EPA National Library Catalog


Main Title The focus group kit /
Other Authors
Author Title of a Work
Morgan, David L.
Krueger, Richard A.,
King, Jean A.,
Scannell, Alice U.,
Publisher Sage Publications,
Year Published 1998
OCLC Number 37180833
ISBN 0761907602; 9780761907602; 0761908161; 9780761908166; 0761908188; 9780761908180; 076190817X; 9780761908173; 0761908196; 9780761908197; 0761908218; 9780761908210; 076190820X; 9780761908203
Subjects Focus groups ; Groepsinterviews ; Tcnicas de entrevistas (métodos de pesquisa) ; Tcnicas de entrevistas (planejamento) ; Metodologia da pesquisa (entrevista) ; Grupos sociais (entrevista) ; Dinãamica de grupo (entrevista) ; Focused group interviewing
Internet Access
Description Access URL
Contributor biographical information
Publisher description
Cover image
Library Call Number Additional Info Location Last
EHAM Career CD13 Region 1 Library/Boston,MA 04/18/2020
EJAM  H61.28.F63 1998 Region 3 Library/Philadelphia, PA 01/28/2000
Collation 6 volumes : illustrations ; 26 cm
Includes bibliographical references and indexes.
Contents Notes
Richard Krueger offers a rich and valuable discussion of focus group analysis that is sure to become a major guide in future focus group efforts. Because analyzing focus group data is different from analyzing data collected through other qualitative methodologies, it presents new challenges to researchers. Analyzing and Reporting Focus Group Results offers an overview of important principles guiding focus group research and suggests a systematic and verifiable analysis strategy. Krueger is not doctrinaire, but instead offers multiple approaches and invites others to share their strategies for analysis. The book is helpful for academic audiences, focus group practitioners, and the occasional moderator.