Record Display for the EPA National Library Catalog


Main Title Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration /
Author Catmull, Ed, ; Catmull, Edwin E.
Other Authors
Author Title of a Work
Wallace, Amy.
Publisher Random House,
Year Published 2014
OCLC Number 851419994
ISBN 9780812993011; 0812993012; 9780593070109; 0593070100
Subjects Creative ability in business ; Corporate culture ; Organizational effectiveness ; Creativity ; Organizational Culture ; Organizational Innovation ; BUSINESS & ECONOMICS--Leadership ; BIOGRAPHY & AUTOBIOGRAPHY--Business ; PERFORMING ARTS--Film & Video--Direction & Production ; Créativité ; Développement personnel ; Gestion d'entreprises ; Innovations ; Organisationskultur ; Organisationspsychologie ; Management ; Personeelsmanagement ; Organisatieontwikkeling ; Creativiteit
Additional Subjects Pixar (Firm)
Library Call Number Additional Info Location Last
ELCM HR HD53.C394 2014 NVFEL Library/Ann Arbor, MI 10/27/2014
Edition First edition.
Collation xvi, 340 pages, 8 unnumbered pages of plates : illustrations (chiefly color) ; 25 cm
Includes index.
Contents Notes
Introduction: Lost and found -- Animated -- Pixar is born -- A defining goal -- Establishing Pixar's identity -- Honesty and candor -- Fear and failure -- The hungry beast and the ugly baby -- Change and randomness -- The hidden -- Broadening our view -- The unmade future -- A new challenge -- Notes day -- Afterword: The Steve we knew -- Starting points: Thoughts for managing a creative culture. As a young man, Ed Catmull had a dream: to make the world's first computer-animated movie. He nurtured that dream first as a Ph. D. student at the University of Utah, where many computer science pioneers got their start, and then forged an early partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. Since then, Pixar has dominated the world of animation, producing such films as Monsters, Inc., Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner twenty-seven Academy Awards. Now, in this book, Catmull reveals the ideals and techniques, honed over years, that have made Pixar so widely admired -- and so profitable. Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation Studios -- into the story meetings, the postmortems, and the 'Braintrust' sessions where art is born.