Record Display for the EPA National Library Catalog


Main Title Switch : how to change things when change is hard /
Author Heath, Chip.
Other Authors
Author Title of a Work
Heath, Dan,
Publisher Broadway Books,
Year Published 2010
OCLC Number 368020682
ISBN 9780385528757; 0385528752
Subjects Change (Psychology) ; Adaptability (Psychology) ; Adaptation, Psychological ; BUSINESS & ECONOMICS--Decision-Making & Problem Solving ; BUSINESS & ECONOMICS--Development--Business Development ; BUSINESS & ECONOMICS--Leadership ; Adaptation au changement ; Développement personnel ; Aspects psychologiques ; Aspects sociaux ; Change strategies ; Change Management ; èAnderung ; Affektive Bindung ; Anpassung ; Psychischer Konflikt
Library Call Number Additional Info Location Last
EIAM  BF637.C4H43 2010 Region 2 Library/New York,NY 03/06/2023
EKBM  BF637.C4H43 2010 Research Triangle Park Library/RTP, NC 08/26/2013
Edition 1st ed.
Collation 305 pages ; 22 cm
Includes bibliographical references (pages 267-292) and index.
Contents Notes
Three surprises about change -- Direct the rider. Find the bright spots ; Script the critical moves ; Point to the destination -- Motivate the elephant. Find the feeling ; Shrink the change ; Grow your people -- Shape the path. Tweak the environment ; Build habits ; Rally the herd ; Keep the switch going -- How to make a switch -- Overcoming obstacles -- Next steps. In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. "Switch" shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.