Record Display for the EPA National Library Catalog


Main Title The tipping point : how little things can make a big difference /
Author Gladwell, Malcolm,
Publisher Back Bay Books, an imprint of Little, Brown,
Year Published 2002
OCLC Number 55586972
ISBN 0316346624; 9780316346627; 0316316962; 9780316316965
Subjects Social psychology ; Contagion (Social psychology) ; Causation ; Context effects (Psychology) ; Diffusion of innovations ; Leadership ; Marketing ; Social groups ; Social Behavior ; Psychology, Social ; Group Processes ; 7149 social processes: other ; Développement d'aptitudes ; Trend ; Ausbreitung ; Sozialverhalten ; Vernieuwing ; Sociale processen ; Causality
Internet Access
Description Access URL
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Local Library Info
Library Local Subject Local Note
EOA sustainability collection
Library Call Number Additional Info Location Last
EOAM  HM1033.G53 2002 sustainability collection Region 8 Technical Library/Denver,CO 05/02/2003
Edition First Back Bay paperback edition.
Collation xii, 301 pages (with 7 pages of group guide and 15 unnumbered pages) : illustrations ; 21 cm
Originally published: Boston : Little, Brown, Ã2000. Includes bibliographical references (281-291 pages) and index.
Contents Notes
"The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas." --